Privacy Policy
Effective: July 16, 2026
CoolGevity Wellness & Recovery Center (“CoolGevity,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, share, protect, and retain information when you visit our website, schedule an appointment, purchase a service, complete a form or waiver, communicate with us, or receive email or text-message communications from us.
By using our website or providing information to CoolGevity, you acknowledge the practices described in this Privacy Policy.
1. INFORMATION WE COLLECT
We may collect the following types of information:
Personal and Contact Information
This may include:
Name
Email address
Mobile or telephone number
Mailing address
Date of birth
Emergency-contact information
Account or profile information
Communication preferences
Appointment and Purchase Information
This may include:
Appointments scheduled
Services requested or received
Memberships
Packages
Gift cards
Promotions
Purchase history
Payment status
Cancellations
Rescheduling
Customer-service records
Payments may be processed through Vagaro or another payment processor. CoolGevity generally does not directly receive or store your complete debit- or credit-card number.
Health, Wellness, and Screening Information
To help determine whether a service may be appropriate for you, we may collect information you voluntarily provide through:
Intake forms
Consultations
Waivers
Consent forms
Contraindication screenings
Communications with CoolGevity staff
This information may include relevant health history, injuries, medications, pregnancy status, circulation concerns, allergies, sensitivities, treatment goals, or other information connected to the service you request.
You are responsible for providing accurate and complete information and for informing CoolGevity of relevant changes before receiving services.
Communications and Marketing Information
We may collect:
Emails and text-message responses
Customer-service messages
Reviews and survey responses
Communication preferences
Marketing-consent records
The date and method of consent
Delivery information
Unsubscribe and opt-out requests
Website and Device Information
Our website and service providers may automatically collect:
Internet Protocol address
Browser type
Device type
Approximate location
Referring website
Pages viewed
Date and time of access
Cookie information
Website analytics
Interaction with advertising or marketing links
2. HOW WE USE INFORMATION
We may use information to:
Schedule and manage appointments
Provide requested services
Process purchases and payments
Maintain customer accounts and service records
Conduct consultations and safety screenings
Verify memberships, packages, or promotions
Send appointment confirmations and reminders
Communicate schedule changes or cancellations
Send receipts, forms, preparation instructions, or aftercare information
Provide customer support
Send marketing emails or text messages when permitted
Personalize services and communications
Improve our website, services, and business operations
Detect fraud, misuse, or security incidents
Maintain insurance, accounting, tax, and legal records
Enforce agreements and protect legal rights
Protect the health and safety of customers, staff, and others
3. VAGARO
CoolGevity uses Vagaro for business functions that may include:
Appointment scheduling
Customer profiles
Intake forms
Waivers
Payment processing
Memberships and packages
Appointment confirmations and reminders
Email marketing
Text-message marketing
Customer-service communications
Information submitted through Vagaro may be processed and stored by Vagaro under Vagaro’s own privacy policy, terms, security practices, and customer settings.
Customers are encouraged to review and maintain their Vagaro account and notification settings.
4. APPOINTMENT CONFIRMATIONS AND SERVICE COMMUNICATIONS
When you schedule an appointment, purchase a service, or create a customer profile, CoolGevity and Vagaro may send communications reasonably related to your appointment, transaction, account, or requested services.
These communications may include:
Booking confirmations
Appointment reminders
Schedule changes
Cancellation notices
Receipts
Required forms
Preparation instructions
Aftercare information
Package or membership notices
Responses to customer-service requests
Safety-related communications
These messages may be delivered by email, SMS text message, telephone, Vagaro notification, or another method associated with your account.
Appointment and service communications are separate from promotional marketing communications. Opting out of marketing messages may not automatically disable appointment confirmations, reminders, receipts, or other service-related messages.
You may manage appointment-notification preferences through Vagaro or by contacting CoolGevity.
5. MARKETING TEXT MESSAGES
CoolGevity may send promotional text messages through Vagaro when we have the consent or other legal permission required for those messages.
Marketing text messages may include:
Special offers
Discounts
Membership promotions
Service announcements
Event invitations
Rebooking reminders
New-service information
Wellness information
Limited-time promotions
By affirmatively opting in to marketing text messages, you agree that CoolGevity and its service providers may send recurring promotional text messages to the mobile number you provided, including messages sent using automated technology when applicable.
The following terms apply:
Consent is not required as a condition of purchasing goods or services.
Message frequency varies.
Message and data rates may apply.
Mobile carriers are not responsible for delayed or undelivered messages.
You must be the account holder or authorized user of the mobile number provided.
You should notify CoolGevity if your mobile number changes.
Reply STOP to opt out of marketing text messages.
Reply HELP for assistance, or contact CoolGevity at (828) 521-0340.
After opting out, you may receive one non-promotional confirmation message stating that your request was processed.
CoolGevity will also treat clear requests such as “stop texting me,” “remove me from your list,” or similar language as an opt-out request.
Opting out of promotional text messages does not automatically cancel an appointment, purchase, package, or membership.
6. MARKETING EMAILS
CoolGevity may send promotional emails through Vagaro or another service provider when permitted.
Marketing emails may include:
Promotions and discounts
Membership information
Event announcements
Service education
Rebooking reminders
Business updates
New-service announcements
Marketing emails will contain an unsubscribe option when required.
You may opt out of marketing emails by:
Clicking the unsubscribe link in the email
Changing your Vagaro marketing preferences
Contacting CoolGevity directly
Opting out of promotional email does not prevent CoolGevity from sending necessary appointment, receipt, payment, account, safety, or customer-service communications.
7. SMS AND EMAIL CONSENT RECORDS
CoolGevity or Vagaro may retain records showing:
The email address or mobile number provided
The date and time consent was provided
The consent language presented
The source or method of consent
The communication channel selected
Messages sent
Delivery information
Changes to notification preferences
Unsubscribe or opt-out requests
These records may be maintained to administer communications, demonstrate compliance, resolve disputes, prevent unwanted messages, and protect CoolGevity’s legal rights.
8. MOBILE INFORMATION AND SMS CONSENT
CoolGevity does not sell mobile telephone numbers, SMS opt-in information, or text-message consent.
Mobile numbers and SMS consent information will not be shared with unrelated third parties or affiliates for their own marketing or promotional purposes.
We may provide mobile information to Vagaro, telecommunications carriers, messaging providers, and other service providers only as reasonably necessary to:
Deliver requested messages
Maintain consent and opt-out records
Provide customer service
Prevent fraud
Operate our communications program
Comply with applicable law
9. HOW WE SHARE INFORMATION
We may share information with service providers that assist with:
Appointment scheduling
Customer-account management
Payment processing
Website hosting
Email and text-message delivery
Electronic forms and waivers
Data storage and security
Analytics
Advertising
Accounting
Insurance
Legal and professional services
These providers may include Vagaro, Squarespace, payment processors, telecommunications companies, analytics providers, and other vendors used to operate CoolGevity.
We may also disclose information:
When required by law or valid legal process
To protect customers, employees, or the public
To investigate fraud, misuse, or security incidents
To enforce agreements
To protect CoolGevity’s property or legal rights
In connection with a merger, financing, sale, restructuring, or transfer of business assets
At your direction or with your consent
CoolGevity does not sell personal information for monetary payment.
10. COOKIES AND ANALYTICS
Our website may use cookies and similar technologies to:
Operate website features
Remember preferences
Measure website traffic
Understand visitor behavior
Improve website performance
Evaluate marketing and advertising activity
You may adjust cookie controls through your browser or available website settings. Disabling certain cookies may affect website functionality.
11. DATA RETENTION
We retain information for as long as reasonably necessary to:
Provide services
Maintain customer relationships
Administer memberships and packages
Complete transactions
Document communication consent and opt-outs
Meet tax, accounting, legal, insurance, and contractual obligations
Resolve complaints and disputes
Prevent fraud
Protect safety and legal rights
Different categories of information may be retained for different periods.
12. DATA SECURITY
CoolGevity uses reasonable administrative, physical, and technical safeguards designed to protect personal information.
However, no website, email system, text-message system, database, or internet transmission can be guaranteed to be completely secure.
You are responsible for protecting your Vagaro login credentials and notifying Vagaro and CoolGevity of suspected unauthorized account activity.
13. YOUR CHOICES AND REQUESTS
You may contact CoolGevity to request:
Correction of inaccurate contact information
Changes to communication preferences
Removal from marketing communications
Review of certain account information
Deletion of information where reasonably and legally appropriate
CoolGevity may retain information needed for:
Completed transactions
Tax and accounting records
Insurance requirements
Safety records
Consent documentation
Fraud prevention
Legal claims
Compliance obligations
We may verify your identity before completing certain requests.
14. CHILDREN AND MINORS
Our website is not directed to children under 13.
CoolGevity does not knowingly collect personal information online from children under 13 without appropriate parental or legal-guardian involvement.
Services for minors may require:
Parent or legal-guardian consent
A signed waiver
Adult attendance
Additional eligibility requirements
15. THIRD-PARTY WEBSITES AND SERVICES
Our website may link to or integrate with:
Vagaro
Social-media platforms
Mapping providers
Review websites
Payment processors
Other third-party services
Those companies maintain their own privacy policies and terms.
CoolGevity is not responsible for the content, security, availability, or privacy practices of an independent third-party service.
16. CHANGES TO THIS PRIVACY POLICY
CoolGevity may update this Privacy Policy to reflect changes in:
Services
Vendors
Technology
Communication practices
Legal requirements
Business operations
The revised policy will be posted on this page with an updated effective date.
17. CONTACT INFORMATION
Questions, privacy requests, and communication opt-out requests may be directed to:
CoolGevity Wellness & Recovery Center
3387 S Hwy 127
Hickory, NC 28602
Phone: (828) 521-0340
Email: info@coolgevity.com